What is PLR Content and how exactly it helps in your internet business?
The term PLR stands for Private Label Rights. PLR products may come in different formats, such as PLR articles, eBooks, reports, graphics, videos, software, and even website templates.
Generally, when you buy a PLR product, you are also granted the right to edit the content, or even transform it into different formats such as turn the articles to eBooks, use them for video scripts, publish them on your social media sites, use them for your coaching materials or any content creation.
6 Reasons Why You Should Use PLR
PLR is one of the hottest things in Internet marketing today. Every internet marketer should know what they are and, more importantly, what benefits they can get out of them. In general, PLR is a kind of license you obtain for material or content, which allows you to change and edit existing content and put your name as a creator on it, without having to worry about any violations in copyright.
Though many people might already know about the PLR articles, they might not know why they should pay attention to them. Give yourself the edge and find out why you should know about PLR and how you can profit from them in the most efficient and effective way possible.
1. PLR Content Saves You Money.
If you were to hire writers to create content for your website, the average cost is about $5 – $15 per article (depends on how many words required in your article). If your site were to hold even just 20 articles that you need to update regularly (say every two weeks), you’d see how the bill could add up. Whereas, a set of 200 PLR articles usually costs less than $30.
2. Saves your time and effort.
You probably already know how much work and time it will take to write an article. On average, a single 700-word article will take about two hours to compose from scratch. If your intention is to create a website with over 50 pages, then you can see how daunting and time-consuming the task of simply creating content will be.
3. All credits go to you.
You are under no obligation to credit the original author for PLR articles. As such, when you publish them on your website, no outbound links and advertisements will be there to distract your visitor/customer. All links will be focused on your brand and your affiliate products.
4. Create a brand for yourself.
In today’s online marketing, it’s all about distinguishing yourself from the rest. High-quality PLR articles allow you to provide content that is both relevant and updated. By doing so, you can build a reputation with your targeted audience as an expert, and since people would much rather go with someone they trust, this will help you increase the chances of getting return visitors.
5. Get professional results.
Many PLR writers are professionals and have access to the latest information regarding your field of interest. By acquiring the rights from them, you avail yourself of their professional results without having to retain their services regularly.
With one set of PLR articles and some brainstorming, you can extend the life of the articles to the point where the content has more worth for itself. When coming to sourcing PLR articles suppliers, ask for sample works to demonstrate the quality of articles you intended to buy. High-quality PLR articles will help save you tons of time editing it.
6. Editorial freedom.
Another plus point for PLR content, if you don’t like how the article is written or the information is presented, simply make the changes to match your personality without the need to ask permission from the writer.
This is also especially useful for optimizing your website for search engines since you can enrich the content with keyword phrases to improve your rankings in SERPs.
These are just some of the reasons why you should seriously consider getting PLR articles to help grow your online business.
Here are some of the ways to get you started:
Turn PLR Articles into a report.
You can consolidate a series of articles of a similar niche and turn them into a PDF report. Many people don’t have the time to read or the willingness to read several articles at different times. Your report providing them a simplified version of the information they need. You can give away the report for free to build your list (don’t forget to insert your affiliate links), sell it as your own product, or use it as content on your website.
Use PLR content for your autoresponder messages.
This is one of the popular ways of using PLR articles. Give your subscribers useful information and tips are vital to keeping them stay on your list. In turn, your emails promote your website or new product launches by inviting them to visit you on a more regular basis.
It is very possible for you to take a set of PLR articles and come up with an eBook, for which you can credit yourself as the author.
If you have created an entirely new product, you could repackage this and sell this with your own resale rights. Just like you, there are people who are looking for material they can use for their own promotion needs.
As you can see, using PLR articles are not only effective in providing truly useful content. They are also cost and labor-efficient, which means you can focus more of your time on more important matters, whether they are for business or otherwise.
How PLR Products Help In Your Internet Business
To survive in the internet business world, you have to constantly create new products and content to sell or to provide the information and training that your customers are looking for to solve their problems and needs. The more products you can create or the more information you can give, the more valuable your services to your lifetime customers.
However, creating a new product can be time-consuming and costly. This is the reason why PLR contents are gaining popularity in the market. As they are easy to get and more cost-effective (compare to hire someone to create the product for you). All you have to do is to get some Quality PLR Contents, spend some time, do some brainstorming and you can turn them into a profitable product.
Selling digital content is easy, you can simply sell them on your blog or set up a new website for this. If you are not sure how to start with it, here is a quick 5 Steps to Start Making Money With The PLR products.